Skip to main content

Who values loyalty ?

A cousin of mine cleared the final exam and became a Chartered Accountant. It is not easy to clear the exam in one go but he did it. He did it despite the fact that he needed to work part-time and fund himself, and with family conditions not being the greatest and most conducive of all. Kudos to him!
As I came to know about his victory, I called him up to congratulate him. I also talked about future plans. He said he wanted to get in one company preferably in the education industry and work there for a long time and make it big. He stressed on staying in the company and being loyal to it.
To put it simply, the employee who has struggled to climb up in life values the importance of loyalty. He has been loyal to his goal. Those who get things easily in life mostly lack conviction and cause. For organizations it is important thus to foster such people whose rise has been a result of conviction and struggle.

Popular posts from this blog

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day.  Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

Your Customer - Another line in a database

Email marketing can be the trickiest thing in the online marketing jigsaw. Most promotional emails end up as being marked as read or spam. No one cares! Well because most of the time, the ones sending it through a database also don't care.

Marketer's Job: Showing the money

A marketer's biggest dilemma is a client who misunderstands his service. " A writer who is in a hurry to be understood today or tomorrow runs the danger of being misunderstood the day after tomorrow ." ~ Johann G. Hamann Most of the times marketers face the challenge of being misunderstood. During the days when I was part of a startup, I felt that even if I'd break my head, the client will not really understand what my firm was offering and the benefits it gave.