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Showing posts with the label Global Warming

Can Apps reduce Global Warming?

What is the biggest thing in the world today? If you ask me it is the alphabet 'i'. In lower case it has made an entire generation spend crazy amounts of money, spend an equally crazy amount of time buying and using iPod, iPhone and the latest in series, iPad. The alphabet i also starts begins the word idle - a period of inactivity compensated by an i-Gizmo app. Earlier you would've been idle. But now you are a touch away from powering your i-Gizomo. I would say that if there was a noble prize in marketing its sure winner would've been Steve Jobs. Marketing is responsible (directly or indirectly) for the word adoption. Adoption of good or bad, beautiful or ugly, irresponsible or responsible, interesting or boring, or simply mundane things in life. Among all the good and bad things that have been adopted by this world there was an idea and effective marketing (whether deliberate or purely accidental). Among the lucky ones that were adopted, the worst in the second half ...

Things are not right : Is Earth hour the answer ?

The weather in the last week of march in Delhi used to be generally warm during the day with pleasant evenings. Last year the air conditioner was up and running during this time, but now the fan regulators are yet to reach maximum. It would not take a person much knowledge to conclude that there is definately something that is not alright. So what's really cooking ? Is it the earth under the cap of carbon dioxide and other green house gases such a methane or is this Bhagwan ki kripa or other evil powers . It would not take much to convince people on the latter and all it would need is a priest like looking person spreading the message through provocative speeches saying "America and China are behind this" (Thats not my say and I don't intend to mean any such thing). Coming back to the sane stuff we need to find a solution of the simple question "What can we do ? Is earth hour the answer". I celebrated triple earth hour(s) compulsorily since the power author...