Economy of Social - Social Media Tips, Marketing and Business

The latest sales pitch from Gmail reads, "You’ve probably already improved the lives of your friends and family members by helping them switch to Gmail, but what about that one friend who still hasn’t made the switch? It’s time to take a stand and stage an intervention." I like the attitude of the pitch. But is it over confident? Are there people who are not satisfied with Gmail? Is Gmail  a monopoly or looking to be one in the email market? Is it sounding like Microsoft?

Gmail introduces a way where by making silly body movements you can reply, compose and type your email and all this using your webcam. Woah! Have a look below All you needed to do was to follow the Da Vinci procedures (see below) they show on their page (only if you weren't too curious about trying it and hitting on the "Try Gmail Motion button" before scrolling through the page. Moreover, if you went further down, you would've pictured yourself doing Yoga and all sorts monkey movements at work. Turns out that this was an April Fools prank and this year it was Gmail taking the lead.  I must admit, it was a good one. The tradition of taking the lead on April Fool's day in a fun way is something that sets them apart and shows an innovative and creative culture. Firms should follow suit.