Skip to main content

Blog Camp 2 @ Delhi - Experience

Image
By
The Blog camp-2 organized by IBNMS was an enriching experience that gave me new thoughts to ponder over. I was at the venue at about 11:00 AM , just in time before the session on 'Using new media for maximizing brand visibility: case studies' by Meena began. Meena who is Head External Communications, HCL Technologies explained how she started the 'employee first customer second campaign' that spread through slide share presentation and other relatively free social media and gained popularity. This session, I felt did not get the 'WOW' factor, which was there in the next session by Mr Madhavan (Associate Editor, Hindustan Times). His topic of discussion was 'What blogs mean to mainstream media, and what mainstream media means to blogs' where he mentioned some very useful points about blogging and traditional media, although I have my reservations on a few things he said. The Q and A, which followed after his comprehensive session was also interesting. I got my chance too.My first question to him was about the future of micro payments, which he said he was skeptical about. On learning about his blog later, I wouldn't have asked that question since he has already talked about it there. Now came the second one and before I began Ajay called a time-out but thanks to Madhavan the query was entertained. Since he is at a very senior position in Hindustan Times I wanted to know about the restrictions in traditional media and recent ranting by Vir and the leaving of Mr Raju Narisetti. He wonderfully answered the question by saying that editing for one person maybe censorship for other. Although he evaded(rightfully, I too would have done the same) the 'Vir and Raju' issue and said he wouldn't comment on it.

I also met my senior in college Abhishek who has started this fabulous website Trouble Fixers that fixes your computer troubles without any cost.

After these two sessions was a wonderful lunch and because of some other important work I had to come back home after that. All in all the camp was good.
Previous related posts
Labels:

Popular posts from this blog

Social Networking on Mobile - The Big opportunity for marketers

By
Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones).  According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.
Read More...

7 easy Instagram Marketing tips for beginners

By
Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day.  Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.
Read More...

Mediocrity to Greatness

By
I always felt the difference while I sat in an interesting class that prompted me to do the assignments to a boring class, which was like taking sleeping pills and fighting the enemy on border. Anyways Peter principle elaborated it. Just going through the first chapter of "Why Things Go Wrong" gave me a sense of why mostly people crib about their jobs, work place and then go for a higher degree ( like an MBA,M-Tech,Msc etc. or diploma) to get into a job that would probably satisfy them (finally). But does it satisfy them? That's another debatable topic. Coming to mediocrity, chapter one of "Why Things go wrong" made me bump into a quote by William Arthur Ward and I am splitting and spilling it below. The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires. Inspiration to perform and outdo is what drives out the pending sleep and lethargy to make us perform. The same goes for work. But whatif a mediocre...
Read More...