Aahh... A Dravidian knock

"Rahul Dravid has finally struck form".These were the lines that were flashing on almost every news channel as he scored a fifty after a million ducks. No I don't want to be cynical but he has just gone back to his old formula. Gautam Gambhir, who is considered more aggressive than Virendra Sehwag (By Viru humself, a modest confession) did not do any favours either. A lack luster day on the first day of the second test at Mohali. Although the play stopped short by 18 overs and the winters made the day even longer, the former estranged captain never seemed to get out of sleep. It was when the bowlers dozed off, he decided to go for a few shots(His classic cuts). I know fans of Rahul Dravid reading this would have their canons pointing towards me by now. You can call your shots once I am safe in a bunker (Rahul's way). It's good he has found form, but it is bad that his finding of form is being portrayed as if the world has just jumped back from recession and a billion jobs opportunities have been created. A few days earlier, I had suggested an alternative career for Rahul. Maybe he'll still need one even after a century. Well can't say and all of you with a canon in hand, keep your fingers crossed; he might just score a double ton. I'll be glad to come under fire then.
While the story of Sourav Ganguly's comeback refuses to die down as Dada's mentor is busy scoring brownie points or wash his stains, the story of another contract for retirement may just be brought alive.

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones). According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day. Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

Mediocrity to Greatness

I always felt the difference while I sat in an interesting class that prompted me to do the assignments to a boring class, which was like taking sleeping pills and fighting the enemy on border. Anyways Peter principle elaborated it. Just going through the first chapter of "Why Things Go Wrong" gave me a sense of why mostly people crib about their jobs, work place and then go for a higher degree ( like an MBA,M-Tech,Msc etc. or diploma) to get into a job that would probably satisfy them (finally). But does it satisfy them? That's another debatable topic. Coming to mediocrity, chapter one of "Why Things go wrong" made me bump into a quote by William Arthur Ward and I am splitting and spilling it below. The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires. Inspiration to perform and outdo is what drives out the pending sleep and lethargy to make us perform. The same goes for work. But whatif a mediocre...

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