Hina Rabbani Khar, Social Media and the Gangs of Twitter

The Indo-pak dialogue on social media is never a polite one. It can get ugly and sometimes outright disgusting. YouTube videos of Pakistani or Indian musicians is one such example where they go way out of hand.

But the rest of social media especially twitter is different. In the case of Hina Rabbani Khar, her statements on India's reaction to beheading of its soldier did not go too well.

The twitter trend started with several news agencies updating their twitter account reporting the statement and opinion. Then it was up to the Gangs of Twitter to decide her fate. I've noticed one interesting thing about this gang - Its popularity hinges on humor and satire.

The "serious issue" soon became an opportunity to mock the incident with utmost creativity and apathy. The following are some of the top tweets on "Hina Rabbani Khar".

Ramesh Srivats ‏@rameshsrivatsMaybe we should counter Hina Rabbani Khar by making Digvijay Singh the External Affairs Minister?

IndiaSpeaksPR ‏@IndiaSpeaksPRIndian Govt declines Hina Rabbani Khar's friend request.

Firstpost ‏@firstpostinHina Rabbani Khar talks peace; Pak Army keeps the powder dry

Stereotypewriter ‏@babumoshoyHina Rabbani Khar is as overrated as Rohit Sharma.

Madhavan Narayanan ‏@madversityThomson: "Hina Rabbani Khar wears shades". Thompson: "To be precise, she is shady" #tintin

Chetan Bhagat ‏@chetan_bhagatHina Rabbani Khar. So pretty. So shrewd. What a character she'd make in a book or a movie.

Ramesh Srivats ‏@rameshsrivatsDear Hina Rabbani Khar, You know and we know that Pakistan doesn't want peace. It wants piece. A piece of India.

What started as a serious issue soon turned out be an object of ridicule. But there is more to the Gangs of Twitter.

While the news media often portrays a sad image about corruption, Indo-Pak issue, and politicians, often making us feel that the world is truly a very bad place; these gangs quite like the Joker do make you laugh and make you realize a hard fact - Life is out of control!.

After all, why so serious?

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day. Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

Marketer's Job: Showing the money

A marketer's biggest dilemma is a client who misunderstands his service. " A writer who is in a hurry to be understood today or tomorrow runs the danger of being misunderstood the day after tomorrow ." ~ Johann G. Hamann Most of the times marketers face the challenge of being misunderstood. During the days when I was part of a startup, I felt that even if I'd break my head, the client will not really understand what my firm was offering and the benefits it gave.

Rajnigandha Six Word Story Contest - And the winner is...

Rajnigandha Pan Masala, one of the sponsors at Jaipur Literature festival every year organizes a contest i.e #RajnigandhaSixWordStory. It's a interesting brand engagement consistent with the theme of the festival. Users have to share a six word story and they can stand a chance to win. The event being one of the largest of its kind in the world attracts a lot of participation and so does the contest. This year however it did not go as planned and the contest backfired. The narrative on social media was not about the contest, literature or the Jaipur Literature festival. It became a narrative about Rajnigandha, chewing tobacco and oral cancer.

Economy of Social - Social Media Tips, Marketing and Business

Search This Blog