Suck-ups and Ass-Kissers

Ass-Kisser (def.): A person who sucks up to people in a position of authority in order to get some kind of reward or perks.

~urban dictionary

Frustrated over your kiss-ass colleague?

The hard part of life is that you can't tell others what to do or what not to do. We have to work as a team and working in teams means that you encounter people who have pretty messed up value systems. Ethics go for a toss and morals are completely unwanted. Their actions are completely unwarranted and are aimed at destructive growth.

In such situations you have to listen to two things

1. Reaction of your boss

2. Opinion of other team-mates.

Is both are against the kiss-ass team mate, you don't need to worry. But I guess you are reading this because you do worry.

It's time you show your vulnerability. Make it open. Make your hatred of kiss-ass behavior open, visible. It is time to show some aggression. Let the battle be open. Vulnerability has a lot of power. Let the emotions come out rather than be hidden in you. (Watch this talk by Brene Brown to learn about unleashing your vulnerability)

Aggression is the most common behavior used by many organizations, a nearly invisible medium that influences all decisions and actions.

~ Margaret J. Wheatley

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones). According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

Your Customer - Another line in a database

Email marketing can be the trickiest thing in the online marketing jigsaw. Most promotional emails end up as being marked as read or spam. No one cares! Well because most of the time, the ones sending it through a database also don't care.

How do brands use Instagram to connect with fans?

Instagram is increasingly becoming a favorite platforms for Brands globally to engage with their customers. It's importance can be gauged by the fact that it is the world's largest mobile ad network. Instagram now has a community of over 500 million users liking over 4.2 billion photos and sharing over 95 million pictures daily. The format of Instagram makes it a great medium for visual story telling.

Economy of Social - Social Media Tips, Marketing and Business

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