Although there has been a lot of contemplation that Anna Hazare's popularity (India's first social media revolution) will reduce once IPL begins, the results have been quite mixed. Looking at the world wide search trends, Anna Hazare's presence has been approximately 40% more than the search volume of IPL 4 till now. But as expected IPL's popularity increased and Anna Hazare's search popularity reduced since IPL began. The adage that "public memory is too short" has been proven again. The masses have given their vote to IPL 4 but interestingly the news reference volume of Anna Hazare has been much more as compared to IPL 4, which is encouraging. It is quite against the general opinion that journalists have sold the news out to corporates or politicians (especially more after the Nira Radia, Barkha Dutt and Vir Sanghvi scandal). To go deeper into "why" the news reference volume of Anna Hazare hsa been high and are they showing him in a positive or a negative light, we need to analyze the sentiment (which will take some time).
Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day. Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.