Skip to main content

Perceptions

I am curious about a particular event. I go and ask somebody who has already experienced it. The reply I get is positive. - First perception.
Similarly somebody else gives me a not so positive feedback about the same event.- Second perception.
The third thought about the same event by another guy is totally negative. - Third perception.
Now the mother of all perceptions is the weightage you give to these three people. That is your perception, which will finally decide what call you take.

Now crunch this entire process into a small time limit. It gets confusing. Logic says, go ask people about what they think before proceeding, but it makes situation complex and decision making even more. All three could be correct, but the end result in a tight situation with deadlines could leave you no where.

To sort out the dilemma we often check out the status with quite a few people (time consuming). Finally majority sets in on one decision. Again we are left with two options - Either to follow logic or go against the rule (rebel).By doing so we are again setting our perception on others.

Hence, this creates a vicious circle of perceptions.
Follow what your heart says, keeping priorities in mind, because positive results will yield positive perceptions and negative otherwise.It is important to stay away from the perception syndrome.

Popular posts from this blog

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day.  Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

Marketer's Job: Showing the money

A marketer's biggest dilemma is a client who misunderstands his service. " A writer who is in a hurry to be understood today or tomorrow runs the danger of being misunderstood the day after tomorrow ." ~ Johann G. Hamann Most of the times marketers face the challenge of being misunderstood. During the days when I was part of a startup, I felt that even if I'd break my head, the client will not really understand what my firm was offering and the benefits it gave.

Your Customer - Another line in a database

Email marketing can be the trickiest thing in the online marketing jigsaw. Most promotional emails end up as being marked as read or spam. No one cares! Well because most of the time, the ones sending it through a database also don't care.