Smoking Sting operation

Campaigning could be the worst or probably the best show of mud slinging and Lok Sabha polls are bringing out the seasoned and the new kids on the bloc on the big stage. Smoking has been officially banned at all public places in New Delhi and a BJP councilor didn't hesitate in doing a quick smoking sting operation.

Former Delhi mayor and Congress councillor Farhad Suri was on Thursday caught flouting his government’s stringent steps to ban smoking in public places, when a BJP councillor Rekha Gupta caught him smoking in the Town Hall.

Gupta caught Suri smoking outside the MCD House meeting hall and complained to mayor Arti Mehra.

“Smoking in public places is not allowed and being a councillor he should set an example for the people and not indulge in breaking laws. We want that an enquiry be initiated against him and he should be fined as per law,” said Gupta. - Hindustan Times

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones). According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

How do brands use Instagram to connect with fans?

Instagram is increasingly becoming a favorite platforms for Brands globally to engage with their customers. It's importance can be gauged by the fact that it is the world's largest mobile ad network. Instagram now has a community of over 500 million users liking over 4.2 billion photos and sharing over 95 million pictures daily. The format of Instagram makes it a great medium for visual story telling.

Your Customer - Another line in a database

Email marketing can be the trickiest thing in the online marketing jigsaw. Most promotional emails end up as being marked as read or spam. No one cares! Well because most of the time, the ones sending it through a database also don't care.

Economy of Social - Social Media Tips, Marketing and Business

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