NIA comes into effect

NIA has come into effect from today. WoW! what a beginning to 2009. When, I look back at the swiftness of the pass of the bill, it seems like a corporate management has taken over the Indian democracy. The National Investigation Agency got the assent of the president, Shmt Pratibha Patil. I don't think there would have been much of problem there. Our presidents are mere puppets. What matters for India is in the hands of MPs with criminal records who have the votes. I can go on barraging my words filled with disgust on politicians, but lets be positive on the first day. The home minister, P Chidambaram and president Mrs Patil have also given a go ahead to the UAPA (Unlawful Activities (Prevention) Amendment Bill), which includes some rather strong anti-terror preventions bill. More over, the vacancies in the Intelligence Bureau are also being filled up on a priority basis. The home minister has also said that they'll be procuring 20,000 bullet proof jackets for police. On the face of it, it looks good. But is this sufficient to protect a 1.5 billion Indians ?

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day. Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones). According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

Marketer's Job: Showing the money

A marketer's biggest dilemma is a client who misunderstands his service. " A writer who is in a hurry to be understood today or tomorrow runs the danger of being misunderstood the day after tomorrow ." ~ Johann G. Hamann Most of the times marketers face the challenge of being misunderstood. During the days when I was part of a startup, I felt that even if I'd break my head, the client will not really understand what my firm was offering and the benefits it gave.

Economy of Social - Social Media Tips, Marketing and Business

Search This Blog