Skip to main content

Who values loyalty ?

A cousin of mine cleared the final exam and became a Chartered Accountant. It is not easy to clear the exam in one go but he did it. He did it despite the fact that he needed to work part-time and fund himself, and with family conditions not being the greatest and most conducive of all. Kudos to him!
As I came to know about his victory, I called him up to congratulate him. I also talked about future plans. He said he wanted to get in one company preferably in the education industry and work there for a long time and make it big. He stressed on staying in the company and being loyal to it.
To put it simply, the employee who has struggled to climb up in life values the importance of loyalty. He has been loyal to his goal. Those who get things easily in life mostly lack conviction and cause. For organizations it is important thus to foster such people whose rise has been a result of conviction and struggle.

Popular posts from this blog

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones).  According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day.  Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

How do brands use Instagram to connect with fans?

Instagram is increasingly becoming a favorite platforms for Brands globally to engage with their customers. It's importance can be gauged by the fact that it is the world's largest mobile ad network. Instagram now has a community of over 500 million users liking over 4.2 billion photos and sharing over 95 million pictures daily. The format of Instagram makes it a great medium for visual story telling.