Some titles make you think twice

The creative department at some media agencies needs change. From being creative, they've become re-creative. They re-create a story in the hopes of attracting more people. Like this one.

For the first time, malaria 'caught in the act' - (Link)

Caught in the act? WTF was malaria trying to do? If you read the story and know malaria well, you might understand better.

Google shuffle: why Eric Schmidt had to be pushed from the top (Link)

Ok! I understand the sentiment of many Google fans, but why do you need to push Eric Schmidt from the top when he was peacefully replaced by Larry Page. Without offending anybody, had Schmidt's mom not known about the replacement, she might have suffered a heart attack after reading this.

I appreciate the intent of yellow journalism but I certainly question a pink elephant caught in the act while trying to eat a purple tomato. WTF are they trying to do?

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones). According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

Your Customer - Another line in a database

Email marketing can be the trickiest thing in the online marketing jigsaw. Most promotional emails end up as being marked as read or spam. No one cares! Well because most of the time, the ones sending it through a database also don't care.

How do brands use Instagram to connect with fans?

Instagram is increasingly becoming a favorite platforms for Brands globally to engage with their customers. It's importance can be gauged by the fact that it is the world's largest mobile ad network. Instagram now has a community of over 500 million users liking over 4.2 billion photos and sharing over 95 million pictures daily. The format of Instagram makes it a great medium for visual story telling.

Economy of Social - Social Media Tips, Marketing and Business

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