The difference: BP oil spill and Bhopal Gas tragedy

Bhopal Gas Tragedy- Aftermath.

India is developing, GDP is growing rapidly, we have a great PM (on paper atleast), a Gandhi parivar (Huh!), companies targeting bottom of the pyramid, rising incomes and what not.

But we also have a pitiful Bhopal Gas Tragedy verdict. Warren Anderson lives a luxurious life in the Hamptons while the victims hopelessly search for a day where sun will shine on justice through the clouds of money that mercilessly blind the souls of the patrons of justice.

The 7 former employees of the Union Carbide subsidiary, convicted of causing death by negligence and each sentenced to two years imprisonment were released on bail with a fine of Rs.1 lakh. Wow! Warren Anderson was escorted on a government plane. What ay country. Huh!

When the oil cleaning operations of deepwater horizon spill were going on, reports of ill effects of hydrocarbon fumes caused these operations to be ceased within 24 hours. Moreover safety masks were given to all those involved in clean up.

In India it takes 20 years for the family of a young girl who was molested by a DGP to get justice. It takes 26 years for more than 15,000 people dead to get a spit in the name of justice. The difference between them and us lies in one simple fact: How much do we care for our fellow countrymen.

I just have request to our leaders - For once give me a chance to say that you really care.

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones). According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day. Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

Mediocrity to Greatness

I always felt the difference while I sat in an interesting class that prompted me to do the assignments to a boring class, which was like taking sleeping pills and fighting the enemy on border. Anyways Peter principle elaborated it. Just going through the first chapter of "Why Things Go Wrong" gave me a sense of why mostly people crib about their jobs, work place and then go for a higher degree ( like an MBA,M-Tech,Msc etc. or diploma) to get into a job that would probably satisfy them (finally). But does it satisfy them? That's another debatable topic. Coming to mediocrity, chapter one of "Why Things go wrong" made me bump into a quote by William Arthur Ward and I am splitting and spilling it below. The mediocre teacher tells. The good teacher explains. The superior teacher demonstrates. The great teacher inspires. Inspiration to perform and outdo is what drives out the pending sleep and lethargy to make us perform. The same goes for work. But whatif a mediocre...

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