Skip to main content

How to solve a problem

When in doubt...
Our mind usually works with intuition. It signals us to laugh when a joke (and yes not the sad type) is cracked, since it has been programmed that way.
But sometimes a situation that comes up is new and we are out of our comfort territory. Now what ?

This is what my first management class taught me. A simple matrix can be drawn after analyzing the constraints and criteria first and then applying the set of criteria to our options. Thinking about various options is still upto how far we can think, but in a complex situation with close set of options available,the matrix is often useful. Using it few times (or maybe more) will definitely tune the mind to work accordingly to make quick complex decisions.

Options O1 O2 O3
My Constraints


C1 (Highest priority) 5
3
2
C2 2
4
1
C3 (lowest priority) 1.5
3
5

01 - 8.5
02 - 10
03 - 8

Looking at the solutions, the first option (o1) might have been an obvious choice since it meets the requirements of the highest priority task. But adding the weightage of all three options we get 02 as the best suited choice.

Popular posts from this blog

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones).  According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day.  Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

How do brands use Instagram to connect with fans?

Instagram is increasingly becoming a favorite platforms for Brands globally to engage with their customers. It's importance can be gauged by the fact that it is the world's largest mobile ad network. Instagram now has a community of over 500 million users liking over 4.2 billion photos and sharing over 95 million pictures daily. The format of Instagram makes it a great medium for visual story telling.