Data Cards in India

Data cards are going to be the in thing in the coming few days. After the broadband revolution in India, the data cards are going to be on buying list of most corporate executives.

Why use a data card ?

A data card is the same shape and size of a normal USB device and allows you
to access internet from practically anywhere. So it comes in handy without any
need for a wire, provided you laptop is charged.

Data card tariff plans in India

Idea is ahead with attractive plans. I’ve compared tariffs of 3 companies offering USB modems-Airtel,Idea and Tata Indicom. Out of the three Idea is offering the cheapest service giving an unlimited download plan for Rs 849 as compared to Airtel, which is giving it at Rs 999 and Tata Indicom at Rs 1099. Apart from these three operators, Reliance and BSNL are also offering USB Modems.

Idea-Netsetter

USB Modem cost - Rs 2499/- + Plan-Netsetter 849 for Rs 849/- Idea tariffs

Airtel-USB Modem

Modem Cost-Rs2999/- Plan-Surf Unlimited - Rs999/-Airtel Tariffs

Tata Indicom-Plug 2 Surf

Modem Cost-Rs 2499/- Plan cost Rs 1099/- Tariffs

Social Networking on Mobile - The Big opportunity for marketers

Facebook has been the dominant social network for quite a while and has an active user base of more than 1.3 billion. Its proliferation in the 18-35 years of age group (52%) makes it ideal for most advertisers. An interesting statistic to observe is the number of people accessing Facebook through Mobile. One of the biggest shifts in social media behavior has been its greater usage through mobile devices (in particular smartphones). According to a report , the internet traffic on mobile accounts for one forth the total internet traffic. Even more important is its growth, which is over 1.5 times per year and according to analysts would stay the same way in the years to come. This shift is even more significant for emerging economies where in a sector such as e-commerce organizations are witnessing close to 65% sales through mobile.

How do brands use Instagram to connect with fans?

Instagram is increasingly becoming a favorite platforms for Brands globally to engage with their customers. It's importance can be gauged by the fact that it is the world's largest mobile ad network. Instagram now has a community of over 500 million users liking over 4.2 billion photos and sharing over 95 million pictures daily. The format of Instagram makes it a great medium for visual story telling.

Your Customer - Another line in a database

Email marketing can be the trickiest thing in the online marketing jigsaw. Most promotional emails end up as being marked as read or spam. No one cares! Well because most of the time, the ones sending it through a database also don't care.

Economy of Social - Social Media Tips, Marketing and Business

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