Data Cards in India

Data cards are going to be the in thing in the coming few days. After the broadband revolution in India, the data cards are going to be on buying list of most corporate executives.

Why use a data card ?

A data card is the same shape and size of a normal USB device and allows you
to access internet from practically anywhere. So it comes in handy without any
need for a wire, provided you laptop is charged.

Data card tariff plans in India

Idea is ahead with attractive plans. I’ve compared tariffs of 3 companies offering USB modems-Airtel,Idea and Tata Indicom. Out of the three Idea is offering the cheapest service giving an unlimited download plan for Rs 849 as compared to Airtel, which is giving it at Rs 999 and Tata Indicom at Rs 1099. Apart from these three operators, Reliance and BSNL are also offering USB Modems.

Idea-Netsetter

USB Modem cost - Rs 2499/- + Plan-Netsetter 849 for Rs 849/- Idea tariffs

Airtel-USB Modem

Modem Cost-Rs2999/- Plan-Surf Unlimited - Rs999/-Airtel Tariffs

Tata Indicom-Plug 2 Surf

Modem Cost-Rs 2499/- Plan cost Rs 1099/- Tariffs

7 easy Instagram Marketing tips for beginners

Instagram started as a iOS only application and quickly became a huge social networking website with a presence on Android and the web. An active and rapidly growing user base has made marketing on Instagram important for brands, small businesses and startups. Instagram has more than 75 million daily active users, with a total user base of over 400 million. Instagram users in 2015 were sharing over 70 million photos per day. Given its growing importance we'll explore some easy tips that can help you with Instagram marketing.

Marketer's Job: Showing the money

A marketer's biggest dilemma is a client who misunderstands his service. " A writer who is in a hurry to be understood today or tomorrow runs the danger of being misunderstood the day after tomorrow ." ~ Johann G. Hamann Most of the times marketers face the challenge of being misunderstood. During the days when I was part of a startup, I felt that even if I'd break my head, the client will not really understand what my firm was offering and the benefits it gave.

Rajnigandha Six Word Story Contest - And the winner is...

Rajnigandha Pan Masala, one of the sponsors at Jaipur Literature festival every year organizes a contest i.e #RajnigandhaSixWordStory. It's a interesting brand engagement consistent with the theme of the festival. Users have to share a six word story and they can stand a chance to win. The event being one of the largest of its kind in the world attracts a lot of participation and so does the contest. This year however it did not go as planned and the contest backfired. The narrative on social media was not about the contest, literature or the Jaipur Literature festival. It became a narrative about Rajnigandha, chewing tobacco and oral cancer.

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